Website Design

Bespoke Website Design for Lincolnshire Businesses.
Live from the moment we start. From £649.

Fixed price website design, agreed upfront, before a single line gets written.

Every other web designer builds your site in private and reveals it after six weeks. We give you a private link and let you watch every change as it happens. Comment on anything. Change your mind any time. No surprises, no big reveals, no waste.

📍 Lincolnshire-Based 👁 Live Staging From Day One 🔌 Exclusive In-House Plugins 🔍 Basic SEO Included 🛡 WooCommerce Ready

A Straight Word About Hiring a Local Web Designer

You’ve probably already looked at a few web designers before landing here. Most say the same things: bespoke website design, personal service, affordable pricing, beautiful results. Then you ask for a quote, get a vague number somewhere between £500 and £5,000 depending on how well-off you sound on the phone, wait six weeks, and get shown something that barely resembles what you asked for.

We don’t work like that.

Dearthwood is a Claypole-based web design and development studio. One Lincolnshire web developer working directly with businesses across Newark, Grantham, Lincoln, Sleaford and Nottinghamshire. You deal directly with the person building your site, from the first message through to launch. No hand-offs, no disappearing act, no mystery pricing.

Our prices are on this page. So is our portfolio. Real websites, real businesses, real links you can click. Speak to the owners if you want reassurance before you spend a penny.

We build custom WordPress websites, booking systems, and practical business tools for clients who want it done properly the first time. We build and maintain our own custom WordPress themes, not someone else’s off-the-shelf product, which means they go as far as you need them to.

If you’ve been burnt by a web designer before, and most people have, we built our process specifically so that can’t happen again: no unclear costs, no going quiet mid-project, no site that looks good in a mock-up but does nothing for the business.

Not Another Generic WordPress Agency

Most web designers drop a marketplace theme on your site, stuff in your content, and call it done. We build our own WordPress themes and templates from scratch, so when you want to customise something, there is no wall. We’re a Lincolnshire web developer and we do it differently: custom WordPress themes built from the ground up, fast loading pages built with clean code, with our own proprietary plugins on top.

What You Get Dearthwood Typical WordPress Agency
Watch your site being built. Live. Staging preview from the moment we start Surprise reveal at the end
Exclusive in-house plugins Included. Not available elsewhere. Off-the-shelf plugins only
Bespoke WordPress plugin development We can build what doesn’t exist yet Limited to what’s on the market
Search engine foundations Included on every bespoke website design Often an expensive add-on
Database migrations Handled. Ask for a quote. Hit and miss
E-commerce (WooCommerce) Full builds, price on application Available but expensive
Ongoing client input during build You see changes as they happen PDF mockups and revision rounds
Fixed price website design On the page before you commit. It doesn’t change. Scope creep is their best friend

What Every Build Includes

Every project comes with these as standard. Not optional extras. Not upsells.

👁️

Live Staging. Watch It Take Shape.

Custom WordPress themes from our own in-house demo library form the starting point, live on a private staging URL within 24 hours. Watch every page take shape as it’s built, not at the end.

🔌

Exclusive In-House Plugins

Tools we built ourselves that you won’t find anywhere else. Included on every project, no extra charge.

🔍

Search Engine Foundations

Every bespoke website design we deliver is properly configured for search engines from the start: page titles, meta descriptions, clean URL structures and sitemaps. A solid foundation built in as standard, not sold back to you as an extra.

📱

Mobile-Friendly, Fast-Loading and Fully Optimised

Mobile-friendly, fast-loading and fully optimised across every device. Most of your customers are on their phones. It works perfectly on theirs.

🔒

Security-First Build

SSL, hardened defaults, login protection and sensible user permissions configured before launch. We don’t cut corners on security and we don’t charge extra for it. It’s just how we build.

Performance That Actually Shows

Image compression, caching, and no bloated page builders dragging your Core Web Vitals into the floor. A slow site loses customers before they’ve read a word. Fast by default.

🧩

Contact Forms & Integrations

Every enquiry that lands on your site reaches you: properly configured, GDPR-compliant, spam-protected. Need it to connect to a CRM, booking system or mailing list? We’ll tell you what’s possible and what it costs. Upfront.

📖

CMS Handover

When we’re done, you’re not dependent on us for everyday changes. We’ll walk you through the WordPress dashboard and show you how to add pages, posts and images. We make sure you’re confident before we leave. No IT degree required.

🛠️

Post-Launch Support

A lot of agencies vanish the day the site goes live. We don’t. Something needs sorting two weeks after launch? Get in touch. It gets sorted.

In-House Plugins. Not Available Anywhere Else.

Tools most agencies simply don’t have. Shipped with every custom WordPress site we build.

🔌 In-House Plugins. Included With Every Site.

Need something that doesn’t exist yet? Custom WordPress plugin development is available as a separate service. Get in touch and we’ll tell you straight whether it’s doable and what it’ll cost.

📊

Visibility & Discoverability

In-house tools that help Google understand and index your site correctly, going beyond what standard SEO plugins provide. Part of every Dearthwood build.

🔧

Performance & Reliability

Lightweight, purpose-built plugins that do specific jobs efficiently, without the bloat, unnecessary features and tracking that come bundled with popular alternatives.

🧪

Bespoke on Request

Got a requirement that doesn’t exist as a plugin? We’ll scope it, build it and maintain it. Price on application. Complexity varies but we’ll be straight with you from the off.

You’re Involved From Day One

Web design isn’t something that should happen behind a curtain. Here’s how we work.

Step 01

Discovery & Brief

We find out what you need, what you don’t need, who your audience is, and where your current setup is letting you down. The questions most developers never think to ask. No fluff, no 40-page brand questionnaires.

Step 02

Staging Environment Live

Within 24 hours of starting, your site is accessible on a private staging address. From here on, you can check in any time and see exactly where things stand.

Step 03

Build. In Full View.

Pages are built, content is added, plugins are configured. You can drop in whenever you like. You see it grow. No surprises at the end.

Step 04

Your Feedback, Immediately

Don’t like the layout of a page? Say so. We’ll change it while you watch. No revision request forms, no waiting for a new draft to land by email.

Step 05

SEO Configuration

Before launch, we configure all the basics: titles, descriptions, sitemaps and clean URLs. Your site is handed over search-engine ready, with everything in place for you to take it from there.

Step 06

Handover & Launch

When the site is ready to go live, you have two options: we hand over the full code and database export and you deploy it yourself, or we handle the deployment for you for a fixed fee. Either way, you leave with full ownership of everything. We’ll also advise on hosting and domain setup if you need it.

Live Staging: Your Site, Visible As It’s Built

You have a live URL before a single page is finished. Watch, comment, and change your mind while the build is still in progress.

Start a Project

Recently Shipped. Working Right Now.

These aren’t mockups or “imaginary client” portfolio fillers. Every site below is live, in production, and serving real customers. Go and click through if you like.

Praf's Kitchen homepage showing the Order Online hero and Meal Deals section

Praf’s Kitchen

Indian takeaway · Grantham

A fully custom ordering platform (not WordPress, not off-the-shelf). We didn’t build the underlying system: we worked alongside the platform’s developer to redesign the entire customer-facing experience. Cleaner checkout, a faster path from landing to “Order Online”, clearer menu navigation, a bespoke accordion interface for the meal deals section that lets customers browse combo offers without losing their place, and a fully configurable discount and loyalty points system (Praf’s Points) layered on top to bring customers back.

Result: Significant uplift in completed online orders after the rebuild. Customers find what they want faster and finish the order instead of bouncing. Direct customer feedback to the business has described the new ordering experience as “100 times better” than what came before.
Collaboration build UX redesign Accordion meal deals Discount & loyalty engine Conversion-led
BRJ Fabrications e-commerce homepage showing custom homeware products

BRJ Fabrications

Bespoke homeware & metalwork

Full-featured WooCommerce store for tangible goods: candle holders, wall art, clocks and bespoke commissions. Apple Pay and Google Pay integrated at checkout, wishlists, product galleries, and dedicated pages for the fabrication and powder-coating services. Powered by our in-house WooCommerce Variations & Photos plugin: image-switching colour swatches, multi-attribute selectors, and richer structured data than the paid alternative on the market, at a fraction of the cost.

Result: Sales increased after the rebuild because the user experience was better. One-tap mobile checkout, instant variant previews, and clean product pages remove the friction that kills most small e-commerce sites.
Full e-commerce WooCommerce Apple & Google Pay In-house variations plugin
M-Oneeleven homepage showing the M-ONEELEVEN brand mark and channel hub

M-Oneeleven

YouTube channel · automotive specialists

A site built around a YouTube creator brand: Mercedes-Benz M-series specialists with a sizeable channel audience. Powered by our in-house YouTube Latest Videos plugin: paginated grid of recent uploads pulled live from the YouTube Data API, branded video pages that keep visitors on-site rather than leaking to YouTube, and a “Load more” feed that grows as the channel does. Bundled with an e-commerce store for merch and parts, community section, and a tech-aesthetic dark theme that matches the brand.

Result: Single hub for the channel’s audience to find videos, merch, parts and info in one place, without scattering across YouTube, third-party stores and forums. Every new upload appears on the site automatically without manual posting.
In-house YouTube plugin YouTube Data API E-commerce Brand-led design
Techfaulta homepage showing the Friendly Tech Support hero and booking call-to-action

Techfaulta

Local IT support · Lincolnshire

A custom booking system built from scratch, not an off-the-shelf calendar plugin. Uses Dearthwood Maps to work out how long each journey takes, so the system only offers slots the engineer can physically reach. It checks the customer’s postcode against the coverage area on submission, declining bookings outside the coverage area automatically. Every confirmed booking flows straight into Techfaulta’s own ticket system, no manual juggling. This is what custom WordPress plugin development looks like when it’s built around how a business actually operates.

Result: A booking-to-ticket flow that respects physical reality. The customer never books a slot the engineer can’t reach. The engineer never drives to a job outside the service area. The dispatcher never has to apologise for a double-booking. Proof we build operational software, not pretty calendars.
Custom booking system Custom plugin development Maps API integration Bespoke build

🤝 Want to See More?

These are recent and all live. If you’re looking for website design Newark, Grantham, Lincoln or anywhere across Lincolnshire, this is what a Lincolnshire web developer who actually delivers looks like. Get in touch and we’ll arrange introductions.

Want to See What We Can Build for You?

Browse our full library of hand-coded WordPress templates. Every one is a working, clickable site. Pick a style, mix features from two, or ignore the lot and we will build from scratch. No commitment required.

Browse the Theme Demos

Search Engine Optimisation Foundations. Built-In on Every Project.

Basic SEO configuration is included on every project. Here’s what that means in practice.

🗂️

Technical SEO Foundations

Clean URL structures, canonical tags, robots.txt and a generated sitemap. The structural basics that Google expects to see done correctly from the start.

📝

Page Titles & Meta Descriptions

Every page gets a properly written title and meta description. Not lorem ipsum. Not the page title copy-pasted. Actual, considered entries that reflect your content.

🗺️

Sitemap Generation

A sitemap generated and handed over with clear instructions for submitting to Google Search Console.

🖼️

Image Optimisation & Alt Text

All images are compressed and properly tagged with descriptive alt text. Good for accessibility, good for Google, good for load speed.

📱

Mobile & Core Web Vitals

Google’s ranking signals include mobile usability and page performance. Our builds are fast and fully responsive. Not as an afterthought. As a baseline.

🧩

Schema & Structured Data

Where applicable, we add structured data markup so Google can better understand your business. Particularly useful for local businesses, services and e-commerce stores.

Search Engine Optimisation Foundations. Built In as Standard.

Every bespoke WordPress website we deliver ships with solid search engine optimisation foundations as standard. Every Lincolnshire web developer worth hiring should be doing this as a baseline, not charging extra for it.

What we don’t offer is ongoing SEO management. The technical SEO foundations we put in place are a starting point, not a guarantee. Rankings are determined by your content, your competition, your sector, how frequently you publish, and how many credible sites link to yours. What happens after that is genuinely down to those factors.

Fixed Price Website Design. No Surprises.

Our Starter and Business Site tiers are fixed price: the number on this page is the number on your invoice. No scope creep, no surprise extras. E-commerce and bespoke work is scoped individually and priced upfront before anything starts. Whether you need website design Newark, Lincoln, Grantham or anywhere across Lincolnshire, you’ll always know the price before we begin.

Professional
Business Site
Established businesses, service companies, and anyone who needs more pages, more features, and a site that means business.
£999
one-off project price
  • Up to 12 pages
  • Bespoke WordPress design
  • Fully responsive on every device
  • Advanced contact forms & integrations
  • Exclusive Dearthwood plugins included
  • Blog / news section setup
  • Full SEO foundation setup
  • XML sitemap generated & ready to submit
  • Live staging throughout the build
  • CMS handover & walkthrough
  • 60 days post-launch support
  • Gallery or portfolio section
  • Free website review & analysis
Get a Quote

Domain and hosting not included. We’ll guide you through setting it up. Deployment assistance available for a fixed fee.

E-Commerce
WooCommerce Store
Full online stores with product management, payment gateways, stock control, and everything needed to sell online properly.
Price on
Application
 
  • WooCommerce setup & configuration
  • Product catalogue build
  • Payment gateway integration
  • Stock & order management
  • Exclusive Dearthwood plugins included
  • Customer account area
  • Mobile-optimised checkout
  • Full SEO foundation setup
  • Live staging throughout the build
  • CMS & WooCommerce handover
  • Full business analysis
  • Complexity determines price. We’ll be straight with you.
Enquire Now

Price depends on product volume, complexity, and integrations required

Bespoke
Bespoke & Custom Software
Custom-built systems and integrations. The tier where the genuinely interesting work happens.
Price on
Application
 
  • Custom booking engines (Techfaulta-style)
  • Dearthwood Maps API integrations
  • Custom embeddable widgets & iframes
  • Bespoke WooCommerce extensions
  • Custom WordPress plugins from scratch
  • Third-party API integrations
  • Platform & database migrations
  • Legacy site rebuilds & modernisation
  • Full business analysis
  • Scoped individually. No assumptions.
Discuss Your Project

Tell us what you need: we’ll scope it honestly and come back with a number

💡 Not Sure Which One You Need?

The process begins with understanding your business, your market, and your goals, not a sales call. Tell us what you need. You’ll get a straight answer and a fixed price. Get in touch. No obligation.

Not Ready to Enquire Just Yet?

That’s okay. Have a look at our WordPress demos first. See the layouts, the structures, the styles. Come back when you are ready. The price will not change.

See the WordPress Demos

Things People Ask Us Before Hiring

Real questions from real conversations. Straight answers, no waffle.

How much will my website really cost?

If you fit the Starter Site brief, it’s £649. If you need the Business Site, it’s £999. Both prices are on this page, both are fixed, both include everything listed. E-commerce and bespoke work is genuinely priced individually because complexity varies wildly, but we’ll give you a firm number after a quick chat. No “from £499” bait-and-switch.

How long does a Dearthwood build take?

Most Starter Sites take 2–3 weeks from kick-off to launch. Business Sites typically 3–5 weeks. E-commerce builds vary depending on product catalogue size and integrations. Because everything happens on a live staging URL, you don’t have to wait until the end to see progress. You can look whenever you like.

What’s “live staging” and why does it matter?

Within 24 hours of you signing off the brief, we put your site on a private URL only you and we can see. As we build, you can watch it grow in real time, page by page. If you don’t like something, you tell us, and we change it on the spot, not in a fortnight after a formal revision round. It’s the opposite of how almost every other agency works, and it’s the single biggest reason our clients don’t end up with sites they didn’t want.

Do you only build WordPress sites?

No. WordPress is what most clients ask for, so it’s what most of this page is about. We also work on fully custom platforms when the project demands it. A good example is Praf’s Kitchen, which runs on a bespoke ordering platform built by another developer. We worked alongside them to redesign the customer-facing experience and frontend. Collaboration like that is something we’re more than happy to do. If your project needs something WordPress can’t sensibly handle, we’ll tell you straight, and we’ll quote for whatever does fit, whether that’s a custom build of our own or working with an existing team.

Where are you based and do you work in person?

We’re based in Claypole, right on the edge of Newark-on-Trent. Our patch covers Newark, Lincoln, Grantham, Sleaford, Boston, Spalding, and businesses across Lincolnshire and Nottinghamshire. We’re happy to meet in person if you’re nearby. Most of the build happens on a private staging address anyway, so geography rarely gets in the way. We don’t hide behind email.

Will I own my website when you’re done?

Yes, completely. On handover you get the full code, the database, the login credentials and a walkthrough of the WordPress dashboard. You can host it wherever you like, hand it to another developer if you ever want to, or run it yourself. Some agencies lock you into their hosting or use proprietary builders that trap your site. We don’t.

Do you do SEO?

Every build includes proper technical SEO foundations: page titles, meta descriptions, clean URLs, XML sitemap, image optimisation, schema markup, and Core Web Vitals that won’t hurt your rankings. Included as standard on every project.

What we don’t offer is ongoing SEO management or ranking guarantees. Search rankings depend on your content, your competition, and your market, and they shift over time. The foundations we set up give you the best possible starting point. What you build on top of that, in terms of content and time, determines where you end up.

What happens after launch?

Starter Sites include 30 days of post-launch support. Business Sites include 60 days. That covers questions, minor adjustments, and anything that needs attention in the weeks after going live. Bigger changes and new features are quoted as needed. No surprise invoices, no disappearing acts.

Do you offer ongoing support after the included period ends?

Yes. Get in touch and we’ll talk through what makes sense for your setup.

Do you offer hosting?

We host your site during the build process on a private staging environment, and that’s included. Once you’re ready to launch, your site moves to a hosting provider of your choice. We’ll recommend a reputable UK host that suits your budget and requirements, and handle the full deployment for a fixed fee. You own the account, you control the billing, and you’re never tied to us for it.

What if I already have a website? Can you redesign it?

Yes. Redesigns are a significant part of what we do. We’ll review your existing site before we start: what’s working, what isn’t, what’s worth keeping. We’ll build from there. If there’s content, imagery or structure worth carrying over, we’ll carry it over. If there’s a database or product catalogue that needs migrating, we’ll scope that separately and give you a price upfront.

Will my site show up on Google?

Every site we build is set up correctly for search engines before it goes live: clean structure, proper page titles, sitemap submitted, everything indexed. Mobile-friendly, fast-loading, and fully optimised so Google’s performance signals work in your favour. How quickly it ranks depends on your content, your competition and your market, but the foundations will be done right, which is more than can be said for a lot of sites we see come through the door.

What do you need from me to get started?

A conversation about your business: what it does, who it’s for, and what you need the site to achieve. We’re a no nonsense Lincolnshire web developer: no account managers, no handoffs, the same person from first message to launch. We won’t start until we’re both clear on what we’re building and what it costs. Fixed price, agreed upfront. That’s how it works here.

Can I add pages or features after launch?

Yes. The site is yours and it’s fully editable. You can add pages, update content and upload images yourself through the WordPress dashboard, and we’ll show you how during the handover walkthrough. If you want new functionality, additional pages beyond the original scope, or a feature that needs development work, we’ll quote it as a separate piece of work. No pressure, no retainer required.

Do you sign NDAs?

Yes, without hesitation. If your project involves sensitive business logic, proprietary processes, or anything you’d rather keep between us, we’ll sign an NDA before any detailed conversations take place. Just ask.

What if I’m not happy with the work?

The live staging process exists specifically to make this a non-issue. You’re watching the site being built throughout, so if something isn’t right, you tell us and we fix it while you watch, not at the end of a six-week process when it’s too late to change anything without starting over. In practice, clients who can see their site taking shape rarely end up unhappy with it because there are no surprises. If something genuinely isn’t right, we’ll sort it. We’re not the sort to argue about it.

Can you work with my existing domain and branding?

Yes. If you have a domain, we’ll work with it. If you have a logo and brand colours, we’ll design around them. You don’t need to start from scratch unless you want to.

Can you build me something nobody else has?

That’s where we do difficult: we build bespoke WordPress plugins and standalone systems from scratch when off-the-shelf software can’t do the job: custom booking systems, custom WordPress plugin development, third-party API integrations, and operational logic specific to how a business actually runs. We do custom WordPress builds for Lincolnshire businesses that need something genuinely bespoke: systems built around how your operation actually works, not around what a plugin marketplace happened to have available. The kind of work most web designers won’t touch.

The Techfaulta build is a good example. Rather than dropping in a calendar plugin, we built a scheduling engine around how the business physically operates. It uses our Dearthwood Maps API to determine whether an engineer can realistically reach a new job given what’s already in the diary. If the customer’s postcode sits outside the service boundary, the booking is blocked at the point of submission. Every accepted appointment drops directly into Techfaulta’s own ticket system with no manual step in between.

That kind of operational logic is what separates software built for a business from software sold to one.

Bespoke development is priced on application. Tell us what you need and we’ll come back with a number. We start by understanding how your business actually runs. Most developers skip that bit. We don’t.

Do you have examples of what my site could look like?

Yes. We have a browsable library of hand-coded WordPress theme demos at wordpress-themes-templates. Every one is a fully working, interactive site you can click through on any device right now, no consultation required. They cover a range of business types: trades, hospitality, retail, professional services, and more.

Because we built every theme ourselves, you’re not stuck with one fixed look. Pick a starting point, mix features from two different demos, or point at one and say the layout is right but you want the colours pushed a different way. The answer is always yes. No third-party developer putting a ceiling on what we can change.

And if nothing in the library fits your brief, we design from scratch. The demos are a faster way to communicate what you’re after, not a limit on what’s possible.

How do I get started?

The process begins with understanding your business, your market, and your goals. Send us a short message about what you do and what you want the site to achieve. We’ll come back with a straight answer: which tier fits, the price, and a rough timeline. No high-pressure sales call. No “discovery workshop” invoice. Get in touch and we’ll go from there.

Ready to Get a Proper Website?

Get in touch with a brief description of what you need. A straight answer, a clear price, and no waffle.

Bespoke website design for Lincolnshire businesses. One Lincolnshire web developer. Fixed price. Based in Claypole near Newark. Website design Newark, Grantham, Lincoln and across the county.